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mfg:tribe7

Company Summary

Tribe⁷

Company Website: https://7isatribe.com/
Duclos Page: N/A
7isatribe.com (12/14/2019) - Our primary areas of focus are color, light, and optics. We explore how these foundational aspects of imaging can be re-imagined for today's filmmakers. We aim to provide artists the ability to tune (enhance) and de-tune (distort) elements of color and light. To bring a greater expressive range, intentionality and unique visual authorship to their story.

7isatribe.com (12/14/2019) - Blackwing7 lenses are crafted through a process of innovation and intention. Lenses exhibit unique imaging properties which arise from the introduction of DISTORTION AND MODULARITY during development and manufacturing. Each lens has TUNABLE OPTICAL QUALITIES allowing properties such as sharpness, roll-off, field curvature and halation to be personalized to suit the character and intent of the owner. The ability to individually tune each BLACKWING7 lens parallels the application of EQ in music production to set RANGE AND SHAPE OF TONALITY across the audio frequency spectrum. Due to the tuneable nature of BLACKWING7 lenses, availability is strictly through advanced order placement.

“Every BLACKWING7 lens is hand-built in Germany in cooperation with a long-established and well-respected optical manufacturing firm. A proprietary production tuning process allows the optical performance of each lens in the range to be uniquely configured—tuned or toned— to their owner’s wishes and creative style.” — Film & Digital Times

S STRAIGHT (Standard) — Based on early 20th century lens designs, citing the 1936 Kodak EKTAR 45mm f/2 and the 1950 Wray UNILITE 50mm f/2 as inspiration. Smooth roll-off with single layer coating.

T TRANSIENT (Middle) — Softer, more arty lens with lots of “light reactivity” and flaring is more pronounced than the S-tuned primes.

X EXPRESSIVE (Extreme) — The most soft and dreamy of the tunings, the X-tuned lenses exaggerate image roll-off “to the point where only low frequency performance is evident in the outer thirds of the frame.” Edge detail halation and intentional spherical aberration make the depth of the field on X-tuned lenses feel more shallow than they really are.


Lens Models

Cine Lenses

Blackwing

Still Lenses

(Refer to Contributor Resources for formatting guidelines.)


Key Figures

Neil Fanthom - Co-Founder, CEO


History

2019

April - Tribe7 introduces concept of Blackwing7 Primes during NAB. Launched with the help of Bradford Young, ASC as co-founder of Tribe7.

Media

External Links

(Use this section for external reference links and source acknowledgement)

mfg/tribe7 [.txt] · Last modified: 2024-04-25 / 10:55:11 am PDT by JR